“
Every email list has what are called bounce backs.
Sometimes emails might get bounced back because the account is blocking your messages or filtering them, but it may also be because the account is inactive. It might help to send a quick email to these bouncing addresses to see if the account is inactive or if the owner simply forgot to white-list your address. You’ll be surprised at how many people do not know that your emails are getting lost and who will help you make sure you have all of the right information on file. Go to a trade show dedicated to your niche. Take a clipboard with you and, as you are walking around and meeting people and forming connections, ask people to sign up for your list. This helps you build your list and your network at the same time.
Of course, you should make sure that the people who are running the show aren’t going to be angry with you for doing business on their time-especially if you do not have a booth of your own.
Don’t dismiss just how relevant search engines can be. You might struggle to convert traffic from search engines into direct sales, but it’s quite easy to get them to sign up to your list.
Obviously, optimizing your website the best you can for the search engines is a good idea. When you increase your search engine rankings, you also increase your traffic, which should naturally turn into higher opt-ins to your list. It’s quite logical, really. Choose keywords that accurately reflect your niche and work on your optimization skills.
“
Source: (online marketing,online marketing consultants, seo,search engine optimisation,seo Brisbane,Best SEO Brisbane) http://www.squidoo.com/you-must-consider-email-marketing-as-part-of-your-online-marketing-campaign